Collaborative Network

Our strategists speak marketing

Maryse Hudon


In today’s ultra-competitive business environment, brands often need to tailor marketing strategies to unique target groups. Multi-pronged marketing strategies call for exploration with diverse customer groups. This is Maryse’s domain. Astute and versatile, she adapts her approach to go beyond language and address cultural differences.

As comfortable with cancer survivors as she is with oncologists, Maryse connects with customers. A leading expert in exploring sensitive issues, Maryse understands how to get to the heart of the issue while ensuring that your customer walks away feeling enriched by the experience.

25 years @ Maryse Hudon Marketing Research Services, Ipsos, Kraft Canada, Angus Reid and AgriStudies